Exchange Database
Hainan Air gives tourists to Beantown Chinese maps
Hainan Airlines, which launched a new direct flight between Boston and Beijing earlier this year, has partnered with travel consultancy Attract China to provide Chinese-language maps for Chinese tourists going to Boston. "We are excited to announce this partnership with Hainan Airlines," said Evan Saunders, CEO and co-founder of Attract China in an interview with China Daily. "Both our companies are focused on ensuring that Chinese tourists have outstanding travel experiences. A key part of that is providing travelers with insights and information on the types of destinations that interest them. Working together, we'll provide visitors with five-star experiences, ensuring that the US continues to be a premier destination for Chinese travelers."
Outcomes:
"There has been a steady increase in the demand for Chinese air travel to the United States," said Zhang Ning, general manager of the Hainan Airlines Boston office, in the statement. "Through our partnership with Attract China, we hope to support this trend by providing ease of access and a resourceful Mandarin map to help these travelers navigate the city." The map highlights shopping areas in the Boston area - which Saunders previously told China Daily that not many Chinese tourists knew were available - as well as 21 recommended destinations in the area such as Fenway Park, the Freedom Trail, and the USS Constitution Museum.
Government?:
No
Type of Exchange:
business
Partners:
Hainan Airlines
Attract China
Sponsor(s):
Hainan Airlines
Attract China
Participants (Types):
airline industry employees
Exchange Date:
Friday, September 5, 2014
Continuing:
No
Image:
Location:
Boston and Beijing
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